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7 Creative Ways to Boost Your Social Media Strategy

7 Creative Ways to Boost Your Social Media Strategy

Develop a multichannel social media strategy that clearly articulates your brand voice, uses a mix of paid and organic means, and brings delight to followers. Despite recent criticism among business and political commentators, social media networks remain some of the...

10 Tips for a Perfect Facebook Cover Image

10 Tips for a Perfect Facebook Cover Image

Almost every business and individual – from personal pages to freelance business pages – uses Facebook. It’s likely an integral part of your marketing strategy. It might even be your main professional website. So it is important that you make the most of this platform...

How to Find or Create Your Brand Personality

How to Find or Create Your Brand Personality

What is the personality of your brand? No, it’s not a trick question. Is your brand formal or spunky or socially conscious? Identifying and defining the identity and personality of your brand is crucial. Even if you don’t define it, some sort of personality (even of...

How Page Speed Affects Your Google’s Ranking and SEO?

How Page Speed Affects Your Google’s Ranking and SEO?

How many times have you seen this sign and left a website? According to Google research, a 1-second delay in mobile load times can decrease conversion rates by 20%.   “Google Speed Update” on July 2018 declared page speed as a ranking factor for searches on...