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The 3 Essential Elements of Quality Content
It can actually get a little awkward. I’ll have someone ask me why the content on their site has rapidly dropped in the search engines, or isn’t getting any real engagement with readers, or isn’t converting to opt-ins. I look at the site and realize there’s no nice...
SEO: Google to Make ‘Mobile-friendly’ a Ranking Signal
On March 15, 2015, the article “SEO: Google to Make ‘Mobile-friendly’ a Ranking Signal” was posted on the web. It is a most read for any website owner. New Changes Start April 21 Do you have a mobile or responsive site? If not, on April 21 you may find it harder to...
7 Reasons Why List Posts Will Always Work
7 Reasons Why List Posts Will Always Work It’s a blogosphere favorite for good reason — “list” content works, in large part due to the attention-grabbing power of the headline. What may be news to some bloggers is that the effectiveness of this type of headline and...
Invest In a Great Website
Stop Being Such a Tight Wad. Invest In a Great Website. You just worked your ass off for the last 12 months. Creating your product. Having samples made. Ordering 1 million of them because that’s the factory’s minimum. You had someone in Indonesia create a slick logo...
6 Common Misconceptions
6 Common Misconceptions CEOs Have About Web Development Remember your last web development project? You went over budget, blew past deadlines and became frustrated with just about everyone involved at some point. The bad news? It was rough. The really bad news? It was...
Social Media Strategies
Social Media Strategies Pamela Lund is a well-known PPC marketing specialist, and an upcoming speaker at the SEJ Summit in Santa Monica on February 24th. The conference ticket cost for attendees is being covered by our partner, Searchmetrics, which delivers enterprise...
Better Emails
How to Easily Write Better Emails [Infographic] Learning to write Better Emails makes for good etiquette. Email has become the primary way most of us communicate in the business world — so much so that it often replaces face-to-face interactions. Just think about how...
WordPress Security
Can you do wordpress web sites? I hear that question almost every time I visit a client or potential client. The answer is of course yes; we have been doing wordpress web sites now for over 5 year. So many businesses are learning of the flexibility and ease of use of...
Data-Driven or Problem-Driven
Don’t be Data-Driven, be Problem-Driven Are you Data-Driven or Problem-Driven? Recently a founder of an early stage startup asked me, “How do I convince my co-founder and team to be more data-driven?” I think I surprised him with my answer, because I told him that the...