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User Experience: What is it and Why is it Important?
UX (User Experience) isn’t new, but it’s more important than ever. For almost every company, in almost every market, whether you’re launching an app or a highly interactive website, UX is a key aspect of providing seamless user experiences. UX, once a niche concern,...
Web Design Trends Unique for 2021
Welcome to our annual round-up of web design trends. From retro typography to the ever-growing no code movement, there’s a lot to look forward to in 2021. 2020 wasn't easy. With its gallons of hand sanitizer, awkward Zoom meetings, and the looming anxiety of...
Website Navigation – How Important It Is
“Behind every great brand is a well-designed website.” Someone important must have said that…right? It’s vital for your brand to have an accessible, easy-to-use design and the first step of that is creating killer website navigation. Allow us to map out successful...
Create A More Just World By Tapping Into Your Network
Despite cliched phrases like ‘your network is your net worth,’ we rarely reflect on the actual riches that we each possess in our networks. Although it’s easy to take for granted the people in our circles, evidence reveals repeatedly how critical they are. Certainly,...
A Brand Positioning Step-by-Step Guide
Step-by-Step Brand Positioning Your brand identity is what makes you you, setting your business apart from the rest. If your brand has a more positive image than your competitors, its leads to more business and a stronger connection to your audience. But how does...
Decision Fatigue: How to Help Clients Overcome It
Decision fatigue is the overwhelming sensation people experience when they are faced with making too many decisions. When this feeling arises, the quality of decisions can deteriorate. As an architect, I am in a field where options are constantly being presented to...
UX Design: 8 Top Trends for the Year 2021
UX Design Trends for 2021 UX is often best when it goes unnoticed, but once a year, we get to spotlight the UX design trends that are too innovative to be ignored. In preparation for 2021’s UX trends list, we reached out to our community of UX experts from around the...
The Power Of Purchase Beacons In Website Design
Given the stunning increases in the availability of online material and the number of websites to choose from, designing sites that stand out and make potential customers want to stay has become a critically important competence for those wanting to succeed in...
Email Design: The 10 Top Trends for 2021
Email Design It’s not just technology that evolves every year, it’s also the tastes and preferences of your email subscribers. The email design trends of 2021 emphasize emotional aims just as much as visually stunning graphics—appealing to readers’ hearts as well as...