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5 Tips for Hiring a Great Web Developer
A web developer can be one of your most critical hires. After all, that's the person who will create the online face of your company and enable you to interact virtually with your customers. So, it's especially important that you hire the right talent the first time...
Why SEO Is Your Most Valuable Marketing Tool For 2020
It’s an understatement to say that 2020 has been a challenging year for business. As many small businesses struggle and the global economy takes a hit because of Covid-19 mitigation efforts, digital marketers find themselves in a unique position. Unlike many...
Working with clients remotely: 5 tips for remote collaboration
Most freelancers took advantage of remote collaboration before COVID, but now (at least for the time being), establishing remote relationships with clients is a virtual certainty. While the client dynamic may have changed for some, the goal of collaborative...
Effective Backend Web Development Technologies In 2020
Often when someone talks of a website, the frontend where the user/visitor interacts is what comes to mind. However, backend web development is where most of the magic happens. This backend has been said to be the engine of a website, as it is where developers get to...
How to Start an eCommerce Business in 7 Steps
Ecommerce Today It’s safe to say that just about everyone these days uses the internet to buy things. As we move into an era where shopping online is even more critical than in the past, the idea of launching your own ecommerce store might have crossed your mind. But...
10 Quick Tips To Improve Law Firm Web Design
Every element of a well-designed website is carefully planned. However, even the most effective designs need to be updated, and even the best law firm websites need periodic refreshing. Check out these 10 quick tips that will refresh your website without requiring a...
DIY Web Design Doesn’t Cut It. Here’s Why.
DIY Web Design As an enterprising manager or business owner, you may feel lured by the siren songs of DIY web design. It happens easily. Almost every major web-hosting platform offers a DIY builder. At first glance, these tools appear to rain financial savings on...
How COVID-19 Has Changed Business Cybersecurity Priorities Forever
COVID-19 Cybersecurity With the significant increase of cyberattacks following COVID-19, cybersecurity has been forced to change with the times. For much of this year, IT professionals all over the globe have had their hands full, finding ways to help businesses cope...
What is brand marketing? And how to create a brand marketing strategy.
Brand marketing. Two words you’ve probably heard thrown around a lot by entrepreneurs and marketers alike. But there’s a lot more to brand marketing than you might think. What is brand marketing? Brand marketing is a way to promote your product or service by promoting...