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What To Avoid When Hiring A Web Design Company
We live in a world where just about anybody can design websites, thanks to the numerous DIY templatized services that have sprouted online in the last few years. However, for a website that is thoroughly professional in form and function, it’s important to hire a...
Logo: 15 Tips To Make One That Fits Your Brand
A logo is more than just a fancy icon to put on merchandise. It is an expression of the company's brand promise and must be recognizable enough to set it apart from other businesses. In many cases, the logo is the very first thing new and potential clients notice...
What is a landing page? And why do I need one?
You’re an airplane flying around the internet at breakneck speeds. Suddenly an ad catches your eye—it’s a free webinar for that new skill you’ve totally been meaning to learn for the past six months! You click it and immediately, you’ve landed. You’re scrolling down a...
Best Sports Logos: 31 Winning Examples
Sports Logos When designed well, sports logos can rally together your entire fan-base and send shivers down your rival’s spine—or, at least, show a picture of a pretty bird. The terrifying sports logo for the St. Louis Cardinals strikes fear in the hearts of...
5 Tips for Hiring a Great Web Developer
A web developer can be one of your most critical hires. After all, that's the person who will create the online face of your company and enable you to interact virtually with your customers. So, it's especially important that you hire the right talent the first time...
Why SEO Is Your Most Valuable Marketing Tool For 2020
It’s an understatement to say that 2020 has been a challenging year for business. As many small businesses struggle and the global economy takes a hit because of Covid-19 mitigation efforts, digital marketers find themselves in a unique position. Unlike many...
Working with clients remotely: 5 tips for remote collaboration
Most freelancers took advantage of remote collaboration before COVID, but now (at least for the time being), establishing remote relationships with clients is a virtual certainty. While the client dynamic may have changed for some, the goal of collaborative...
Effective Backend Web Development Technologies In 2020
Often when someone talks of a website, the frontend where the user/visitor interacts is what comes to mind. However, backend web development is where most of the magic happens. This backend has been said to be the engine of a website, as it is where developers get to...
How to Start an eCommerce Business in 7 Steps
Ecommerce Today It’s safe to say that just about everyone these days uses the internet to buy things. As we move into an era where shopping online is even more critical than in the past, the idea of launching your own ecommerce store might have crossed your mind. But...