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How to Start an eCommerce Business in 7 Steps
Ecommerce Today It’s safe to say that just about everyone these days uses the internet to buy things. As we move into an era where shopping online is even more critical than in the past, the idea of launching your own ecommerce store might have crossed your mind. But...
10 Quick Tips To Improve Law Firm Web Design
Every element of a well-designed website is carefully planned. However, even the most effective designs need to be updated, and even the best law firm websites need periodic refreshing. Check out these 10 quick tips that will refresh your website without requiring a...
DIY Web Design Doesn’t Cut It. Here’s Why.
DIY Web Design As an enterprising manager or business owner, you may feel lured by the siren songs of DIY web design. It happens easily. Almost every major web-hosting platform offers a DIY builder. At first glance, these tools appear to rain financial savings on...
How COVID-19 Has Changed Business Cybersecurity Priorities Forever
COVID-19 Cybersecurity With the significant increase of cyberattacks following COVID-19, cybersecurity has been forced to change with the times. For much of this year, IT professionals all over the globe have had their hands full, finding ways to help businesses cope...
What is brand marketing? And how to create a brand marketing strategy.
Brand marketing. Two words you’ve probably heard thrown around a lot by entrepreneurs and marketers alike. But there’s a lot more to brand marketing than you might think. What is brand marketing? Brand marketing is a way to promote your product or service by promoting...
6 Common Misconceptions About Web Development
Remember your last web development project? You went over budget, blew past deadlines and became frustrated with just about everyone involved at some point. The bad news? It was rough. The really bad news? It was probably your team’s fault. Most CEOs have serious...
Bad Web Design Isn’t Just Annoying—It Costs You
Malcolm Gladwell’s bestselling book, Blink: The Power of Thinking Without Thinking, has a provocative thesis. Contrary to commonsense, which warns against “snap judgments,” Gladwell argues that, often, our automatic, largely unconscious way of making decisions...
Expert Explains What Makes the Best Logos So Good
Every day consumers are confronted with countless logos, mostly unaware of how these icons are constantly transmitting a slew of messages aimed at the subconscious. "A company's logo is its shorthand, a visual cue that tells a story of the brand's culture, behavior,...
Does Your Business Really Need a Mobile App?
These days, with the Google Play store home to 3.5 million apps, and the App Store home to over 2.2 million (according to Statista), it can seem like every business has a mobile app. Even your local pizza shop may be getting in on the action! The temptation for even...