By now, it should be no secret that website user experience (UX) ultimately determines whether a website sinks, floats or takes off. A Google algorithm update is in the process of rolling out, projected to be complete by May, which is introducing new ranking signals...
Congratulations. You’re almost at the finish line. When that seed of a business idea first came to you, this moment seemed a long way off. But you had an idea, conducted market research (then refined your idea), figured out financing and created your go-to-market...
A primary function of a business website is to attract new customers. As such, it’s crucial for companies to ensure that their website represents them in the best possible light and appeal to their target audience or make changes to fit the audience. However, business...
Things have changed quite a bit over the last decade when we just started exploring what we could do on a tiny, shiny mobile screen. These days, with mobile traffic accounting for over 50% of web traffic, it’s fair to assume that the very first encounter of your...
Symbolism (also called semiotics) is a powerful tool in human communication. It is how we convey ideas that are too complex or nebulous for words, and it allows us to do so across language barriers. And graphic design, which is all about communicating through...
Ethical design seems like a straightforward concept. “Design things ethically, right?” Well, yeah. But what does that mean exactly? And how does that actually work in practice? It’s important for designers to understand the impact they have and the steps they can take...
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