UX (User Experience) isn’t new, but it’s more important than ever. For almost every company, in almost every market, whether you’re launching an app or a highly interactive website, UX is a key aspect of providing seamless user experiences. UX, once a niche concern,...
Creating a logo for your business is much like picking a name for your child. Unless you have had the perfect idea in mind for quite some time, it can be a very daunting task. On one hand, your logo design has be just right and must be emblematic of your brand’s...
Most entrepreneurs have limited financial resources and very limited time, yet far too often, I see business owners investing both their hard-earned money and their time into aspects of their business that don’t matter if sales do not occur. As a 37-year-old...
Creating a strong logo is one of the most important investments a company can make. Not only does it foster a strong first impression of your company, but it can separate your company from the competition and grab consumer attention in a crowded marketplace. So, what...
Creating a website for free sounds like magic: impossible at best, a trick at worst. But web development is so common these days that there are dozens of ways to get it done—from high-end design agencies to free DIY website builders. For brands on a small budget,...
Creating an impactful design can be subjective. Personal preference may lead one person to favor a particular design technique, while another person may prefer a completely different approach. And while there will always be variances in personal preference, new trends...
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