When creating or redesigning a website, many marketers and web designers take into consideration the look of the site, its overall responsiveness, and search engine optimization. However, often neglected is website accessibility and ADA compliance. Not only is this a...
February is par excellence the month of love. It is a fact that this holiday is a phenomenon that crosses borders (and hearts) and a great opportunity for brands to “make love” to their customers, and why not, find new loves.However, it is very important to note that,...
The main purpose of landing pages is to welcome new visitors, from a smiling face to open the door wide for them. But that’s not their only job: landing pages also explain who you are to first-timers, use the right SEO keywords to appear in search results, and keep...
Did you know that one of the lesser-known ways to invoke emotions is through colour? It’s well-known that poetry can make people swoon and a shocking image can enrage people into action, but the right use of colour can be equally as powerful. You only need to...
From the growth in mobile access to the rise of AI-driven customer outreach, competitive business websites are evolving at a rapid pace. Leading-edge corporate websites now boast dozens of features that allow consumers to engage with brands in new and exciting ways,...
UX (User Experience) isn’t new, but it’s more important than ever. For almost every company, in almost every market, whether you’re launching an app or a highly interactive website, UX is a key aspect of providing seamless user experiences. UX, once a niche concern,...
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