Predicting the future is hard and risky. Predicting the future in the computing industry is even harder and riskier due to dramatic changes in technology and limitless challenges to innovation. Only a small fraction of innovations truly disrupt the state of the art....
If that wasn’t enough, web designers and agencies are currently reeling from another seismic change. This May, Google launched its Page Experience update, which puts a much greater emphasis on user experience when it comes to ranking websites in its listings....
Your website should be designed keeping in mind your audience and should ensure that it improves user experience. Your website is one of the most important aspects of your brand’s online presence and it’s important that you design it right. Your website is also...
Suppose you’ve just composed the most objectively useful, engaging and brilliant web content ever. Now suppose that content remained unseen and unheard of, never once appearing in search results. While that may seem unconscionable, it’s exactly why you cannot overlook...
If you build a website, they’ll come, right? Sorry, but the famous movie line, “If you build it, he will come,” doesn’t apply to websites. It may have worked in Field of Dreams, but it doesn’t work for businesses that want customers to find them online. Why? Because...
Fonts are one of the most common and misunderstood tools of the digital world. Everyone uses them, and most people are familiar with a handful of the classics like Times New Roman and Arial. But few people ever think about where they come from—let alone the fact that...
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