Malcolm Gladwell’s bestselling book, Blink: The Power of Thinking Without Thinking, has a provocative thesis. Contrary to commonsense, which warns against “snap judgments,” Gladwell argues that, often, our automatic, largely unconscious way of making decisions...
Do you think of SEO and web design as separate elements of your website? You shouldn’t. In fact, to do both correctly, they have to work together. Google cares about how your site looks and feels more than you might think it does. Even if it can’t “see” it the same...
Design – Business and Technology LAST YEAR AT South by Southwest, John Maeda, a design partner at Kleiner Perkins Caulfield & Byers, presented his inaugural Design in Tech report. In a slideshow modeled after Mary Meeker’s Internet Trends reports, he showed that...
Parallax Scrolling In recent years we’ve seen more sites appear that make use of parallax scrolling. The parallax technique allows the foreground and background content to scroll at different speeds, creating an illusion of depth. It can be used to very good effect,...
The decision to follow a trend must depend on the needs of your users and your business. The decision should never be based solely on “it’s what the cool sites are doing”. Fads fade. A site built only on trends quickly becomes out of date. With that in mind, let’s...
Cybercriminals are becoming more sophisticated and collaborative with every coming year. To combat the threat in 2016, information security trends professionals must understand these five trends. Every year, it seems, the threats posed by cybercriminals evolve into...
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