There’s a tech war going on right under our noses. Not the robot-skeletons kind, but the most-accepted format kind, in the vein of Playstation vs Xbox or Betamax vs VHS. This particular format war involves us all, and chances are you’ve seen its combatants without...
Design Thinking sounds like one of those things that should come naturally to designers. As a matter of fact, it is all about how design, or more specifically innovation, does not come naturally. It requires a careful strategy, a commitment to helping people and a...
A mobile-friendly website design is one that prioritizes the mobile browsing experience rather than treating it like an afterthought to the desktop version. This approach has become extremely important in the last decade. According to research by Statista, just over...
February is par excellence the month of love. It is a fact that this holiday is a phenomenon that crosses borders (and hearts) and a great opportunity for brands to “make love” to their customers, and why not, find new loves.However, it is very important to note that,...
Take a look at your website’s homepage. How many elements are there? Twenty? Thirty? Do you have multiple inconsistent links to different parts of your site? Do you have a pop-up that obscures the page? Do you have—horror of horrors—a visitor counter? If the answer to...
Did you know that one of the lesser-known ways to invoke emotions is through colour? It’s well-known that poetry can make people swoon and a shocking image can enrage people into action, but the right use of colour can be equally as powerful. You only need to...
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