The main purpose of landing pages is to welcome new visitors, from a smiling face to open the door wide for them. But that’s not their only job: landing pages also explain who you are to first-timers, use the right SEO keywords to appear in search results, and keep...
Did you know that one of the lesser-known ways to invoke emotions is through colour? It’s well-known that poetry can make people swoon and a shocking image can enrage people into action, but the right use of colour can be equally as powerful. You only need to...
Words matter — and not just in books. They help you navigate a physical environment or a digital product. This article explores the words and text used in digital environments.User experience (UX) writing has become an essential part of product development. Some UX...
UX (User Experience) isn’t new, but it’s more important than ever. For almost every company, in almost every market, whether you’re launching an app or a highly interactive website, UX is a key aspect of providing seamless user experiences. UX, once a niche concern,...
Welcome to our annual round-up of web design trends. From retro typography to the ever-growing no code movement, there’s a lot to look forward to in 2021. 2020 wasn’t easy. With its gallons of hand sanitizer, awkward Zoom meetings, and the looming anxiety of...
“Behind every great brand is a well-designed website.” Someone important must have said that…right? It’s vital for your brand to have an accessible, easy-to-use design and the first step of that is creating killer website navigation. Allow us to map out successful...
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