A logo is more than just a fancy icon to put on merchandise. It is an expression of the company’s brand promise and must be recognizable enough to set it apart from other businesses. In many cases, the logo is the very first thing new and potential clients...
Twenty-some years ago, we found ourselves in awe of how computers and the internet changed so many aspects of life. Just when we thought technology had reached its peak, we were also blithely aware that more was going to unfold. Today we can only look back at the...
Color Palettes Choosing the right color scheme is essential to your website’s success. Your layout and other design choices — including font — should be developed in concert with your color scheme, which can ensure readability, cohesiveness, and beauty in the final...
Are you thinking of having a web site designed for you? Do you have the colors picked out yet? Well wait just a minute. You may like and think the color you have are beautiful but do they work well together? Do they make it easy for your viewers to read your content...
Branding and logos, the changing face (Domino’s) The branding and logos of Domino’s has changed. If you have seen the new Domino’s pizza ads on TV then you have seen the new look of the pizza giant. The old logo of the company had two tiles and said Domino’s Pizza....
Stop Being Such a Tight Wad. Invest In a Great Website. You just worked your ass off for the last 12 months. Creating your product. Having samples made. Ordering 1 million of them because that’s the factory’s minimum. You had someone in Indonesia create a slick logo...
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