Interested in some Logo Design tips and tricks? Here you’ll find a quick summary of the most important logo design dos and don’ts, as well as many quality resources that will help you learn how to create your own great logos! This is a serious guide for...
Logo designs are everywhere. I look around me now, and I can easily count up at least 10 different logos without much effort… they are scattered around us everywhere we go, are embedded in our culture and way of life. They influence our decisions, communicate and...
Checklists are magic. To some, they might appear restrictive or officious. But when you start a logo design project, using a logo checklist means you don’t have to worry about what you might be forgetting. As a designer this allows you to focus on executing your...
Bad branding can be the worst version of iconic. The most recent example of this phenomenon is the disastrous M&M green and white logo. It’s been said that a company’s brand is its DNA, but with so many generic companies out there now, what makes one...
How do you design an idea? This might sound like nonsense, but visual communication (such as graphic design) requires meaning in order to convey a message. This means that to create an effective design you must have a reliable way of establishing a core, compelling...
What’s the difference between a great email marketing strategy and spam? It’s no gimmick or shortcut; it’s the reader’s opinion. After taking just one look at your email, the reader decides whether your brand has something to offer, or whether...
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